Cooper and Barrel

Distributieovereenkomst voor Michter’s Distillery LLC en Cooper & Barrel BV in Nederland

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Distributieovereenkomst voor Michter’s Distillery LLC en Cooper & Barrel BV in Nederland

Michter's Distillery LLC en Cooper & Barrel BV kondigen deze week een distributieovereenkomst aan voor de Nederlandse markt. Cooper & Barrel zal per direct dienen als de exclusieve distributeur van Michter's bekroonde serie Amerikaanse whiskey in Nederland. Joseph J. Magliocco, Michter’s CEO kijkt uit naar de samenwerking met het team van Cooper & Barrel: “De hoge inzet op kwaliteit in elk aspect van dit bedrijf maakt Cooper & Barrel de ideale partner voor de toekomstige ontwikkeling van Michter's in Nederland". 

Het team van Cooper & Barrel, deelt deze mening: "We zijn zeer enthousiast over onze samenwerking met Michter’s en zien het als een geweldige aanvulling op ons exclusieve en bartender-gedreven portfolio aan merken."

De samenwerking tussen Michter’s en Cooper & Barrel, welke per direct van kracht is, zorgt voor een directe distributie van Michter’s in hoogwaardige horeca in Nederland.

NOOT VOOR DE REDACTIE – NIET VOOR PUBLICATIE

Voor meer informatie en hoge resolutie beeld neemt u contact op met Cristèl Klandermans van Today’s Specials: cristel@todays-specials.nl.

 

ADDITIONAL INFORMATION MICHTER’S

Based in Louisville, Kentucky, Michter's has a rich legacy of offering traditional American whiskeys of uncompromising quality with each type of whiskey aged to its peak maturity.  Michter's highly acclaimed portfolio includes single barrel rye, small batch American whiskey, sour mash whiskey, single barrel bourbon, and small batch bourbon.

Passionate about great whiskeys, Michter’s spares no expense to offer the greatest American whiskey possible.  Attention is given to every step in the production process, including details like yeast selection, fermentation temperature, distillation, wood selection and drying of staves, toasting and / or charring barrels, barreling proof, temperature and air flow conditions in the rickhouses where the barrels are aged, identifying the peak of maturation for bottling, and filtration protocol.

Michter’s celebrates an extraordinarily rich heritage that traces back to 1753, years before America’s Declaration of Independence.  Originally known as Shenk’s and later as Bomberger’s, the whiskey company which ultimately became known as Michter’s was founded by John Shenk, a Swiss Mennonite farmer, in Pennsylvania in 1753.

The passage of Prohibition in 1919 forced the distillery to shut its doors to the public. After the repeal of Prohibition, the distillery reopened and changed hands many times over the next few decades.  During the 1950s, Lou Forman, one of the distillery’s then-owners, created the modern Michter’s brand name by combining portions of his sons’ names – Michael and Peter.

In 1989, with the entire American whiskey industry suffering a prolonged downturn, Michter’s then-owners declared bankruptcy and abandoned the Michter’s trademark.  In the 1990s, Joseph J. Magliocco and his mentor Richard Dick Newman teamed up to resurrect the Michter’s brand in Kentucky.

Michter's whiskeys are globally recognized for their excellent quality, having been proclaimed “Best of the Best” by Robb Report, named “Best American Whiskey” by Food & Wine, and awarded “Distiller of the Year” by Wine Enthusiast.

Michter’s core US*1 range, including Single Barrel Kentucky Straight Rye Whiskey, Small Batch Kentucky Straight Bourbon Whiskey, Sour Mash Whiskey, and American Whiskey, carry a recommended retail price in Holland of €59.95 per 70cl bottle.

For more information, please visit www.michters.com and www.josephmagliocco.com.

 

ADDITIONAL INFORMATION COOPER & BARREL

Cooper & Barrel is a curator and seller of small batch & independent spirits.  Cooper & Barrel’s portfolio of artisanal brands is crafted with love and attention, resulting in exclusive boutique labels that are available to a select few.

Next to Michter’s, Cooper & Barrel already represents other exclusive brands such as Rutte Gins and Genever, Mandarine Napoléon, Cocchi Vermouth, Del Maguey Mezcal, Half Hitch Gin, Calle23 Tequilla, Kamm & Sons, Los Siete Misterios, Vulson, Enmascarado, Yaguara, Liquore di Limone by Salvatore Calabrese, Gin #3, Chartreuse, Glenrothes and The King’s Ginger.

Cooper & Barrel’s dedicated team of specialists focusses on advocacy for these excellent, bartender driver spirits in the high-end on trade venues. Together with the bar management and bartending team, cocktails, menus and activities are created to ensure enjoyable and responsible experiences with fine spirits.

For more information, please visit www.cooperandbarrel.eu.

Availability:

Now available at the finest bars, hotels & public houses. Recommended retail is €59.95 for a 70cl.

 

Tasting notes:

Michter's US1 Kentucky Straight Rye

Spice with peppery notes, citrus, butterscotch, oak.

 

Michter's US1 Kentucky Straight Bourbon

Rich caramel with balanced vanilla, stone fruit notes, smoky depth, with an oak finish.

 

Michter's US1 American Whiskey

Deep butterscotch and vanilla notes, hints of caramel and dried fruit with a ripened fruit finish.

 

Michter's US1 Sour Mash

Rich cinnamon entry with notes of butter and almond with a peppery finish.

 

Enjoy, but drink responsibly.